Press

Everything a writer would need.

Logo files, brand colors, boilerplate, and a direct line to a real person.

Boilerplate

ownmost is an iOS app that reads sixteen personality lenses together. Each lens has its own editorial name and is based on a recognized framework. The unique feature is the synthesis card, which writes a sentence capturing what two or more lenses agree on about the user. Most personality apps run one framework. ownmost runs sixteen, and the read sharpens with every lens you add. Saju, the Korean four-pillar tradition, leads the catalog as the deepest single lens, read in English at the depth a master would write it. Built for self-recognition.

Quick facts

Launched
2026
Platform
iOS 17+ (iPhone). iPad on the roadmap.
Price
$2.99 launch price, one-time. Optional $19.99 in-app compatibility report.
Lenses live
16
Model
Paid up front. No subscription. No ads. Nothing tracked.
Privacy
On-device. Test answers never leave the phone unless you order the compatibility report.

Brand palette

  • Ink#15131C
  • Brass#B89360
  • Bone#EFE8DA
  • Ember#C5532E

Typography

  • Instrument Serif, italic. Display.
  • Inter, weights 400 / 500 / 600 / 700. Body.
  • Noto Serif KR, weight 500. Korean (사주팔자).

Logo pack

Founder note

ownmost takes its name from Heidegger's eigenste, the part of you that's most radically, irreducibly yours. Personality tests give you categories. ownmost is built to give you back yourself. Including the contradictions, the shadows, the weird patterns. We don't optimize you. We try to read you.

Press contact

For interviews, embargoed pre-release builds, or anything you want quoted, emailhello@ownmost.comwith "press" in the subject. Same-day reply during business hours.